Versatility is key for department store flooring. From women’s clothing to home furnishings, jewelry and make-up, every department is unique and has its own needed flare. But these different departments are part of the whole store too, so the store flooring design is one of the ways designers can unite the departments and bring an integrated look to the installation.
In addition, the ideal flooring can be used to indicate areas for product displays and wayfinding to help customers get from place to place. Durability in traffic hotspots like entrances and check-outs are also a consideration when designing department store flooring. Armstrong Flooring’s portfolio is full of high performing products with tantalizing visuals to make each space distinctive and exclusive